Zero Trust; Always Verify with Zerify!

Zerify is the only cybersecurity provider that can lock down vulnerable communication applications like video conferencing, so that users can securely connect on any device, anywhere, anytime.

Breached

Did you know that 47% of American adults have had their personal information exposed by cyber criminals? What about the fact that costs from cybercrime are expected to hit $10 trillion annually by 2025, up from $3 trillion in 2015?

Unfortunately, every year seems to be worse than the last when it comes to cybercrime and online data breaches. We are far from being able to fully combat the numerous cyber-threats targeting companies, governments, and individuals.

Are you surprised then that Gartner estimates the cyber security market to balloon to $133 billion by 2023?

While there are lots of ways cyber criminals can inflict pain on unsuspecting parties, the drastic shift to remote work and virtual communications that took place following the pandemic has created new opportunities for cyber crooks to dig in: virtual communications and video conferencing.

With 92% of C suite and Senior Managers aware of their video conferencing service’s security vulnerabilities, figuring out how to lock down these once seemingly secure platforms is coming into greater focus.

Enter Zerify, the only pure play cyber provider that can lock down vulnerable communications components and applications like video conferencing so that users can securely connect on any device, anywhere.

Summary

👉 The Cyber Risks You Never Knew You Had

👉 Never Trust

👉 No, You Lock it Up

👉 The Bottom Line

The Cyber Risks You Never Knew You Had

In 2020, it felt like we’d never meet another person face to face again. While the first video conferencing product officially debuted in 1964, the pandemic brought about a fervor around video conferencing that Zoomed through the air and captivated investors everywhere.

Source: Yahoo Finance as at December 13, 2022

While the Zoom boom didn’t last in the equity markets, there’s no denying video conferencing is bigger than ever before and is only set to grow on the back of remote work.

Approximately 50% of the world’s employees are now expected to be using video conferencing on a daily basis by 2030 and Global Market Insights projects spending on video conferencing to total $60 billion by 2026.

Despite the growth of video conferencing, it’s become clear how susceptible these platforms are to cyber risks like unauthorized access, malware, viruses, and privacy breaches. Even the FBI and DOJ have issued warnings to the public about the cyber dangers of video conferencing.

If video conferencing software or services is not properly secured, it could potentially be accessed by unauthorized individuals and sensitive data could be disclosed to those who shouldn’t have it. That’s a big problem for businesses and individuals.

As you can see, cyber crooks have become increasingly sophisticated in how they go about uncovering and exploiting your data.

Solutions that can protect privacy across any device, anywhere, at any time are nonnegotiable. Since it’s surprisingly easy for hackers to steal log in credentials for private chats, track keystrokes, turn on cameras, microphones, or speakers to eavesdrop on conversations, Zerify is stepping in to solve this critical problem.

Never Trust

With cyberattacks becoming more common and organizations increasingly paranoid about them, Zerify is set to capitalize with its unique approach to ensuring the security of communications applications on your laptop or cell phone.

The company boasts a 20+ year history of leadership in the cyber security space and offers three unique products that give businesses and individuals piece of mind when it comes to how they connect virtually.

Two of the Industry’s leading Analysts firms that cover video conferencing and collaboration are the Forrester Group and Aite-Novarica Group. Forrester has named Zerify as one of the top 25 secure communications providers, and the Aite-Novarica group just released a report last week (12/13/22) stating that Zerify is the leader in SecVideo (secure video) conferencing. Not only does Zerify have the industry’s most secure video conferencing platform, but they also offer Zerify Defender which protects every other video conferencing platform i.e., Zoom, Teams, Webex & Pexip. These guys are making waves and taking names (not literally of course).

Following the organization’s strategic rebranding from StrikeForce and its recently inked channel development partnership with Vation Ventures, and a growing list of partners, cyber crooks everywhere looking to exploit your next Zoom or Microsoft teams meeting will be quaking in their cyber booties.

No, You Lock It Up

Virtual communications are as common as sliced bread these days, but you’d be surprised to find how insecure they are.

Zerify is the only cyber player out there that brings zero trust and out of band authentication to video conferencing and other digital communications applications across your PC to stop bad actors in their tracks.

Unlike other video conferencing solutions, Zerify assumes all users and devices on a network are untrusted until proven otherwise and that every user and device must be authenticated or authorized before getting access to your conference. Doing this protects against security threats from inside a network, like malicious insiders or compromised devices.

The company also implements safeguards to verify someone’s identity using multiple communication channels vs relying on a single channel for identity authentication. For example, to join a conference, a participant is sent a simple-to-use One-Click login that cannot be shared, or stolen by hackers. What’s really cool is that meeting creators can utilize advanced authentication methods like fingerprint, facial recognition and Push Messaging.

This dual authentication model prevents unauthorized access to an organizations or individual’s data and systems, even if an attacker has somehow got access to the network.

The company also holds multiple U.S and international patents along with proprietary software that enables it to zoom past comparable services.

If you’ve ever wondered how secure your conference line is for your next important virtual meeting, now you know.

The Bottom Line

Given Zerify’s long history in the cyber world, it’s focus on a rapidly expanding and ubiquitous market category, and seasoned leadership team of technology and cyber risk experts, it’s hard not to be charged up about where it’s set to grow in the future.

Near term catalysts include the deepening of its channel development and channel partner program, the build out of its sales organization, acceleration of marketing efforts and new client acquisition.

Check out Zerify now and never be Zoom bombed again.

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